Creativity as the key to success—a plea for more guts in social marketing communication

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Bibliographic Details
Main Author: Answin, Vilmar
Format: Book
Language:English
Published: Springer 2023
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Online Access:https://link.springer.com/article/10.1007/s12208-023-00364-8
https://dlib.phenikaa-uni.edu.vn/handle/PNK/8451
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