Effect of social media marketing on online travel purchase behavior post-COVID-19: mediating role of brand trust and brand loyalty
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Main Authors: | Mohd, Azhar, Rehan, Husain, Sheeba, Hamid |
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Format: | Book |
Language: | English |
Published: |
Springer
2023
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Online Access: | https://link.springer.com/article/10.1186/s43093-023-00192-6 https://dlib.phenikaa-uni.edu.vn/handle/PNK/8384 |
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