Lean customer development : building products your customers will buy /

Learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products. Lean how to: validate or invalidate your h...

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Bibliographic Details
Main Author: Alvarez, Cindy, (Author)
Other Authors: Thanh Mai (dịch)
Format: Book
Language:English
Vietnamese
Published: Hà Nội : Công Thương ; Công ty sách Alpha, 2018.
Series:The lean series
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Tủ sách PHENIKAA - Ban Marketing - Truyền thông

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