Business : a changing world /
Business in a changing world -- The dynamics of business and economics -- Appendix A Guidelines for the development of the business plan -- Business ethics and social responsibility -- Appendix B The legal and regulatory environment -- Business in a borderless world -- Starting and growing a busines...
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
New York :
McGraw - Hill Irwin,
2006.
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Edition: | 5th ed. |
Subjects: | |
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LEADER | 02052nam a22002777a 4500 | ||
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005 | 20200501230719.0 | ||
008 | 200404s2006 nyu|||||||||||||||||eng|| | ||
020 | |a 0072973587 | ||
040 | |a Phenikaa-Uni |b vie |c Phenikaa-Uni |e aacr2 | ||
041 | 0 | |a eng | |
044 | |a nyu | ||
082 | 0 | 4 | |2 23 |a 658 |b B521-I 2006 |
100 | 1 | |a Ferrell, O. C. | |
245 | 1 | 0 | |a Business : |b a changing world / |c O. C. Ferrell, Geoffrey A Hirt, Linda Ferrell |
250 | |a 5th ed. | ||
260 | |a New York : |b McGraw - Hill Irwin, |c 2006. | ||
300 | |a xxxiv, 616 p. : |b illustrations ; |c 26 cm. | ||
520 | 3 | |a Business in a changing world -- The dynamics of business and economics -- Appendix A Guidelines for the development of the business plan -- Business ethics and social responsibility -- Appendix B The legal and regulatory environment -- Business in a borderless world -- Starting and growing a business -- Options for organizing business -- Small business, entrepreneurship, and franchising -- Managing for quality and competitiveness -- The nature of management -- Organization, teamwork, and communication -- Managing service and manufacturing operations -- Creating the human resource advantage -- Motivating the workforce -- Managing human resources -- Appendix C Personal career plan -- Marketing : developing relationships -- Customer-driven marketing -- Dimensions of marketing strategy -- Digital marketing and social networking -- Financing the enterprise -- Accounting and financial statements -- Money and the financial system -- Financial management and securities markets -- Appendix D Personal financial planning. | |
650 | 0 | 4 | |a Business Administration |
650 | 0 | 4 | |a Business |x Management |
650 | 0 | 4 | |a Kinh doanh |x Quản lý |
700 | 1 | |a Ferrell, Linda | |
700 | 1 | |a Hirt, Geoffrey A | |
942 | |2 ddc |c SACH | ||
999 | |c 1858 |d 1858 | ||
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