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Determinants of overfunding in reward-based crowdfunding

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Main Author: Felix, Pinkow
Format: Book
Language:English
Published: Springer 2023
Subjects:
reward-based crowdfunding
Online Access:https://link.springer.com/article/10.1007/s10660-023-09681-w
https://dlib.phenikaa-uni.edu.vn/handle/PNK/8443
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spelling oai:localhost:PNK-84432023-05-12T02:00:40Z Determinants of overfunding in reward-based crowdfunding Felix, Pinkow reward-based crowdfunding CC BY While research on factors contributing to the success of a reward-based crowdfunding project is abundant, research dedicated to projects that were not only successful, but received significantly more funds than initially targeted—overfunded projects—is still scarce. Following a qualitative case-study approach, this study sought to shed light on this phenomenon through examining expert interviews with supporters and team members of an overfunded crowdfunding project considered a critical case. The results are divided into three phases that differentiate characteristics ascribed to the crowd, the project, and the communication. The main findings highlight the central role of the project founders’ reputation and experience, that a positive sentiment among the crowd towards the project must be encouraged and maintained and that the core target group must be correctly identified and attracted. 2023-05-12T02:00:40Z 2023-05-12T02:00:40Z 2023 Book https://link.springer.com/article/10.1007/s10660-023-09681-w https://dlib.phenikaa-uni.edu.vn/handle/PNK/8443 en application/pdf Springer
institution Digital Phenikaa
collection Digital Phenikaa
language English
topic reward-based crowdfunding
spellingShingle reward-based crowdfunding
Felix, Pinkow
Determinants of overfunding in reward-based crowdfunding
description CC BY
format Book
author Felix, Pinkow
author_facet Felix, Pinkow
author_sort Felix, Pinkow
title Determinants of overfunding in reward-based crowdfunding
title_short Determinants of overfunding in reward-based crowdfunding
title_full Determinants of overfunding in reward-based crowdfunding
title_fullStr Determinants of overfunding in reward-based crowdfunding
title_full_unstemmed Determinants of overfunding in reward-based crowdfunding
title_sort determinants of overfunding in reward-based crowdfunding
publisher Springer
publishDate 2023
url https://link.springer.com/article/10.1007/s10660-023-09681-w
https://dlib.phenikaa-uni.edu.vn/handle/PNK/8443
_version_ 1765717598213767168
score 8.891145

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