Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait
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Springer
2023
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Online Access: | https://link.springer.com/article/10.1186/s43093-023-00191-7 https://dlib.phenikaa-uni.edu.vn/handle/PNK/7887 |
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oai:localhost:PNK-78872023-04-13T04:02:13Z Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait Jafar, Ojra Abdullah Promise, Opute Abdulaziz M., Alsaqer performance implications financial services industry in Kuwait CC BY Competing effectively in the contemporary marketing landscape is becoming increasing challenging. Equally increasing therefore is the pertinence for organisations to be customer oriented. Academic discourse emphasises the need for more customer-oriented approach. Inspired by gaps in the literature, this study explores the contingency factors and performance implications of customer accounting in the Kuwaiti financial services industry. 2023-04-13T04:02:13Z 2023-04-13T04:02:13Z 2023 Book https://link.springer.com/article/10.1186/s43093-023-00191-7 https://dlib.phenikaa-uni.edu.vn/handle/PNK/7887 en application/pdf Springer |
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performance implications financial services industry in Kuwait |
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performance implications financial services industry in Kuwait Jafar, Ojra Abdullah Promise, Opute Abdulaziz M., Alsaqer Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait |
description |
CC BY |
format |
Book |
author |
Jafar, Ojra Abdullah Promise, Opute Abdulaziz M., Alsaqer |
author_facet |
Jafar, Ojra Abdullah Promise, Opute Abdulaziz M., Alsaqer |
author_sort |
Jafar, Ojra |
title |
Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait |
title_short |
Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait |
title_full |
Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait |
title_fullStr |
Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait |
title_full_unstemmed |
Customer accounting practices, antecedents and performance implications insights from the financial services industry in Kuwait |
title_sort |
customer accounting practices, antecedents and performance implications insights from the financial services industry in kuwait |
publisher |
Springer |
publishDate |
2023 |
url |
https://link.springer.com/article/10.1186/s43093-023-00191-7 https://dlib.phenikaa-uni.edu.vn/handle/PNK/7887 |
_version_ |
1763090281530392576 |
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8.891695 |