Fundamentals of Global Strategy

CC BY-NC-SA

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Tác giả chính: Cornelis A. de, Kluyver
Định dạng: Sách
Ngôn ngữ:English
Nhà xuất bản: Saylor Foundation 2023
Chủ đề:
Truy cập trực tuyến:https://dlib.phenikaa-uni.edu.vn/handle/PNK/6832
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spelling oai:localhost:PNK-68322023-03-15T09:19:38Z Fundamentals of Global Strategy Cornelis A. de, Kluyver Fundamentals of Global Strategy CC BY-NC-SA The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many—from pharmaceuticals to aircraft to computers—have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies, and students need to possess an understanding of the impact of global strategies on a business. 2023-03-15T09:19:38Z 2023-03-15T09:19:38Z 2012 Book 9781453332870 https://dlib.phenikaa-uni.edu.vn/handle/PNK/6832 en application/pdf Saylor Foundation
institution Digital Phenikaa
collection Digital Phenikaa
language English
topic Fundamentals of Global Strategy
spellingShingle Fundamentals of Global Strategy
Cornelis A. de, Kluyver
Fundamentals of Global Strategy
description CC BY-NC-SA
format Book
author Cornelis A. de, Kluyver
author_facet Cornelis A. de, Kluyver
author_sort Cornelis A. de, Kluyver
title Fundamentals of Global Strategy
title_short Fundamentals of Global Strategy
title_full Fundamentals of Global Strategy
title_fullStr Fundamentals of Global Strategy
title_full_unstemmed Fundamentals of Global Strategy
title_sort fundamentals of global strategy
publisher Saylor Foundation
publishDate 2023
url https://dlib.phenikaa-uni.edu.vn/handle/PNK/6832
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