APA Citation

Keegan, W. J., & Green, M. C. (2017). Global Marketing (9th ed.). Malaysia: Pearson.

Chicago Style Citation

Keegan, Warren J., and Mark C. Green. Global Marketing. 9th ed. Malaysia: Pearson, 2017.

MLA Citation

Keegan, Warren J., and Mark C. Green. Global Marketing. 9th ed. Malaysia: Pearson, 2017.

Warning: These citations may not always be 100% accurate.